INDUSTRY NEWS
Intended to provide the
“ultimate Mack experi-
ence” for truck dealers
and customers, the new
Mack Customer Center
(bottom) includes a
product showroom,
modification center and
outdoor track for cus-
tomers to test vehicles
on-site. The new site
is 20 minutes from the
Macungie Assembly
Operations (left), where
the company manu-
factures all of its Mack
truck models.
CREATING THE “ULTIMATE
MACK EXPERIENCE”
Company’s new customer center includes modification facility and test track
Mack Trucks Inc. has set up the new Mack Customer Center in Allentown, Pa.
The new 159,000 sq.ft. facility is dedicated to providing what Mack calls the
“ultimate Mack experience” for truck
dealers and customers.
“The Mack Customer Center is an
important new tool for the company,”
said Mike Reardon, Mack vice presi-
dent, marketing. “It gives us a power-
ful way to immerse customers from
North America and around the world
in the products, history and culture of
the Mack brand.”
Situated on 65 acres just 20 min-
utes from Mack’s Macungie, Pa., pro-
duction facility, the new facility is a
transformation of Mack’s former engi-
neering development and test center.
